Should you upgrade to Magento 2? Magento 2 has better site speed and performance, enhanced visibility into business results, and better omnichannel commerce experiences. That said, we know the decision to make such a major update to your online store is not an easy one. As Magento developers, we’ve done this countless times and understand […]
Today’s best marketers know that reaching customers isn’t simply a one-size-fits-all solution. It’s personal. We’ve found that there is no better way to get more personal with your e-commerce business than customer segmentation. According to SearchSalesforce, customer segmentation is “the practice of dividing a customer base into groups of individuals that are similar in specific […]
Email marketing is not dead. Last year 59% of marketers considered email to be the most effective channel to generate the highest revenue. So how can you tell how effective your emails are? Your click-through rate. Before we go any further, it’s important to understand how your click-through rate compares with the industry standard. Take […]
There is no shortage of free information online. From conversion rate optimization tips to product pricing and marketing, everyone and their brother is looking to educate you. So what makes this article any different? We’re e-commerce website development experts. We’ve created over 100 e-commerce stores, with a track record for success. Some of our customers have […]
If you run an e-commerce business, chances are you’ve heard the term “social proof.” Social proof has long been an eCommerce best practice to increase sales and grow your business. But what exactly does social proof mean and how can it help your business? Let’s take a look. According to HubSpot, it is the “idea […]
Growing your e-commerce business is a lot more than gaining new customers. Are new customers important? Definitely. However, return shoppers can account for over double your total revenue. While you may be spending hefty marketing dollars on directing new people to your site, it’s probably time to look at building up your return customers. We’ve […]
You’ve recently launched an incredibly designed e-commerce website and built an extensive marketing plan. However, it isn’t long until you realize that site visits are low, bounce rates are high and customers aren’t coming back. A quick survey of your site leads you to one issue: your website is very slow. But how much does […]
ServerGrove went down this morning around 5am central. No notification. No warning. No response. No nothing. If you were like one of our clients, you were left stranded with little to no hope of seeing your website again. Getting the files was pretty much a lost cause. Your Options If ServerGrove Comes Back Online First, […]
Five Reasons Why Red Wagon Hosting Offers More Value Hosting is the place where your files that make up your website reside. A typical website owner may not know the difference in hosting providers. It can get somewhat complex, depending on the provider’s price point and the service they provide. A Red Wagon Hosting plan offers […]
Why Do I Need to Move My Website? You spend a lot of time and money on your website. When it runs slow it can be frustrating for you and even more so for your customers. Red Wagon is an optimized, out-of-the-box hosting solution to speed up your website so your customers can quickly get […]